BEIJING, March 2, 2018 /PRNewswire/ — Huang Bao Che Trip (“HBC”), a representative online platform for Chinese to receive chauffeur and tour guide service, announced on March 1st that it has raised $50 million in a Series C round led by Sequoia Capital China (SCC), with Matrix Partners China and Hexie Aiqi Investment Management as co-investors. With such a powerful lineup, this can be treated as the most eye-catching event in the field of Internet and tourism.

Pan Fei, CEO of HBC said, “Series C funding will be mainly used for three areas. The first area includes branding, customer acquisition and marketing education. Over the past three years, HBC’s data and good reputation have already fully proved that the business model works. Next, we need to increase our input into these three aspects so as to develop at a faster pace. The second is in human resource. We will invest more in advance distribution of talents’ to enhance the overall operation. The last is the construction of resource pools at destinations. In fact, since Series B funding, we have already set up in Europe, Japan and other countries resource pools of guides doubling as drivers, and integrated into these pools high-class restaurant and shopping resources, in order to provide customers with safe and convenient food and entertainment service. Our emphasis is no longer laid on the width of the coverage of cities but the depth. This business model has been initially proved right, and then it requires further dedication.”

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SOURCE Huang Bao Che Trip